selling cbd online

You’ll need a system for warehousing your CBD products and managing inventory over time. When you’re first getting started, this may be done in your home. After experiencing growth, you’ll want to expand into a fulfillment center by either signing a warehouse lease or outsourcing fulfillment.

Once you start getting organic website visitors through your SEO efforts, you’ll want to start an email list and use your website to grow it. In exchange for an email address, you can offer discounts or even free informational PDFs and trainings on CBD.

You might look at the explosive evolution that the CBD industry has undergone in the past couple of years and find yourself intimidated by market saturation and competition. Fret not — there are still plenty of pieces of the pie for everyone who wants to try and partake.

Standing out in the market

Now that your website is live, it’s time to bring in the buyers. You might think the “build it and they will come” mantra rings true here. Sorry to say, that’s not the case.

In a land where it’s difficult to market CBD using a lot of popular methods (as Facebook Ads, YouTube Ads, and other common ecommerce marketing channels ban these products from their advertising platforms), there are still two viable options that have the potential to bring in a lot of profit if you play your hand right.

In order to sell CBD, you’ll need to get a couple of licenses. One is a business license. Usually, small businesses go for an LLC. Research your preference at your local government website. Registration usually costs about $100 in most cases.

5. Fulfill and ship customer orders

Be careful to cover the terms of service and community policy to make sure you’re advertising and selling your products within the boundaries set by the platform.

What helped CBD boom into its own segment of the larger cannabis market though is the fact that it doesn’t contain THC (tetrahydrocannabinol). THC is the ingredient in cannabis that causes the widely-known psychological effects: the euphoria, short-term memory loss, increase in appetite, paranoia, and more.

Selling cbd online

Make your mark in a new industry with the tools you need to start selling hemp-derived CBD from your US-based store.

Selling hemp-derived CBD comes with its own set of questions. Our comprehensive FAQ page, community forums, and award-winning support team are here to help you get started.

“As a business in the emerging CBD industry, we needed a platform that was reliable. It feels good to finally have a partner we can rely on to help us grow our CBD business.” Michael Bumgarner | Cannuka

Boost your CBD business with Shopify’s powerful features

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Yes, you can sell hemp-derived CBD products on Shopify. Cannuka is one example of a Shopify merchant that sells CBD products.

Navigate the unique marketing landscape of hemp-derived CBD businesses. Use Shopify’s built-in SEO, tools, and apps to drive organic traffic to your site and help buyers find you.

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Best for scaling businesses that require advanced reporting

Sell CBD products online and in-person safely and securely. Shopify has partnered with a variety of payment gateways that offer options to scale with your hemp-derived CBD business.